What is Hydroxy Ethyl Urea (Hydrovance)?
Hydroxy Ethyl Urea, also known by its trade name Hydrovance, is a highly effective, non-greasy humectant and skin-conditioning agent developed for advanced cosmetic formulations. Derived from urea, this water-soluble molecule offers long-lasting hydration and skin barrier support without the stickiness associated with traditional moisturizers like glycerin.
Hydrovance penetrates deep into the skin’s layers, delivering intensive hydration and improving elasticity, texture, and overall appearance. It is ideal for use in facial creams, lotions, serums, shampoos, conditioners, and hand/body care products.
✅ Applications of Hydroxy Ethyl Urea (Hydrovance):
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Face Moisturizers & Serums
Enhances hydration without clogging pores or leaving a greasy feel. Ideal for acne-prone, sensitive, and dry skin types. -
Shampoos & Conditioners
Retains moisture in the hair shaft, reduces dryness, and improves combability. Helps restore softness and manageability. -
Hand & Body Lotions
Provides intense skin hydration and soothes rough or flaky skin. Non-irritating and fast-absorbing, perfect for frequent-use products. -
Shaving Creams & Aftershave Balms
Soothes post-shave irritation while replenishing moisture barrier. -
Hair Serums & Leave-in Sprays
Prevents moisture loss in hair without buildup, keeping hair light and soft.
Key Features & Benefits:
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Deep, long-lasting hydration
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Improves skin smoothness and suppleness
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Non-tacky, non-greasy finish
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Enhances formulation aesthetics
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Ideal for sensitive and dry skin types
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Compatible with wide pH range (3.5 – 9.0)
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PEG-free, paraben-free, and non-comedogenic
Typical Technical Specifications:
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INCI Name: Hydroxyethyl Urea
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Appearance: Clear, colorless to pale yellow liquid
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Odor: Mild
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Solubility: Completely water-soluble
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Recommended Usage Level: 1% to 10%
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pH Stability: 3.5 to 9
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Preservative: Usually contains sodium benzoate or phenoxyethanol
Why Choose Our Hydrovance (Hydroxyethyl Urea)?
At MANNAT ENTERPRISES, we provide high-quality cosmetic-grade Hydroxyethyl Urea that is tested for purity, pH, and microbiological safety. Sourced from trusted manufacturers, our Hydrovance ensures exceptional moisture-binding performance for your skin and hair care product line.
Whether you’re formulating a luxurious facial serum or a high-performance hair conditioner, our ingredient boosts hydration, improves skin texture, and offers a premium sensory feel at a competitive cost.
Packaging Options:
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500ml | 1 Ltr | 5 Ltr | 25 Ltr HDPE containers
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Bulk drum packaging available on request
Storage & Handling:
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Store in a cool, dry, and well-ventilated area
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Avoid direct sunlight and contamination
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Shelf life: 18–24 months when sealed properly
✅ FAQs:
Q1. Is Hydroxyethyl Urea the same as Urea?
A: No. Though both are hydrating agents, Hydroxyethyl Urea is a more stable, non-irritating derivative of urea and offers a smoother sensory profile.
Q2. Can it be used with glycerin?
A: Yes. It works well in combination with glycerin and other humectants to boost overall hydration levels.
Q3. What is the ideal percentage in moisturizers?
A: Typically 2%–5% in leave-on products and up to 10% in rinse-off applications like shampoos and washes.
Q4. Is it suitable for sensitive skin?
A: Yes, it is gentle, hypoallergenic, and ideal for dry, irritated, or mature skin types.
Q5. Will it make skin oily or sticky?
A: No. Unlike traditional moisturizers, Hydrovance provides hydration without a sticky or oily feel.
✅ Disclaimer:
This product is intended for cosmetic formulation use only. Not for internal consumption or pharmaceutical applications. Please follow all formulation and safety guidelines. Always conduct patch testing before use in final products.